Our Team

Senior Management Team


Our executive team is experienced in both investment banking, enterprise development franchising, operations. We have the rare combination of traits/skills of having women, black ownership and management experience in the team. We are guided by an advisory board of established entrepreneurs.


Mpumi Maesela has 13 years investment and financial services experience. She has driven the concept/design of an Enterprise Development Fund, having developed the objectives. She oversaw all activities, including realisation of social objectives. Mpumi is SteerCo member of the IDC for the Risk Capital Fund I/II. Mpumi has a B.Com Acc, H. Dip Tax and Masters in Leadership/Strategy (with distinction) at IE Business School Madrid.


Joanita Gericke has 8 years experience in Project and New Business Development Management for South Africa’s largest spa brand. Her responsibilities included: conceptualisation and implementation of the Franchise Model; Group Operations/Sales. She has a Diploma in Advance Skin Care & Spa Management from Isa Carstens Academy, Stellenbosch and a Business Management Training Course in London.


This team is responsible for originating, evaluating, executing and managing the investments made together with pre-selected entrepreneurs, acting on behalf of investors to achieve acceptable returns.